Connectio

Lookalike audiences are another way your ads can reach new people who are likely to be interested in your business because they share similar characteristic...

When you're adding the PowerPixel to your website, you'll need to add it alongside with your existing Facebook pixel. And don't worry! All y...

As part of the original Facebook Pixel, Facebook gives their advertisers the option to add additional "events" to the pixel.  Have a look here...

Before Facebook allows you to create a retargeting audience, they require you to accept their terms of service. How? Step 1. Go to this link. ...

The ConnectRetarget PowerPixel is based on your own Facebook Retargeting Pixel (from your Facebook Ads account). This means that if you have not yet cre...

Before explaining how to track behavior on a specific page or URL using the ConnectRetarget PowerPixel, we'll need to go a step back first: how does the...

This video will show you why:  Facebook has created a Google Chrome plugin called "Facebook Pixel Helper" to help test whether a Face...

Once you've added your PowerPixel to your site, you might want to check whether it's installed correctly. Fortunately, there's a way to do t...