There are plenty of benefits to connecting your Instagram account to your Facebook Page. Besides sharing posts and pictures between your Page, you also can:

  • Promote your posts and stories. 
  • Get started with shopping on Instagram. 
  • Run Instagram and Facebook ads from your Page. 
  • Conveniently pay for promotions. 
  • Manage your messages. 
  • Sync business contact information. 
  • Gain access to cross-app tools. 

Before you begin

  • You may need to convert to an Instagram professional account to link to a Facebook Page(if the Facebook Page is owned in a Business Manager). We recommend completing this step in advance.
    • To create an Instagram account, download the app from your phone and follow the screens for creating a new account.
    • If you have a personal account, you will be prompted to convert to a business account during the linking process.
  • You must be the admin of the Facebook Page.

Add or remove the Instagram account

To add or remove an Instagram account from your Facebook Page:

  1. Open your Facebook Page.
  2. Select Settings from the left menu.
  3. Select Instagram.
  4. To add an Instagram account to your Page, select Connect Account. Enter your Instagram account's Username and Password, and select login.
    • If you do not have a business account, you will be prompted to convert your personal account.
  5. To remove an Instagram account, select Disconnect Account and confirm that you would like to remove the Instagram account.